The interview records change over time
The Bootstrapped Founder's interview with Postma discusses recruiting collaborators as HeadshotPro developed and his earlier sale of Headlime. Different years and products should not all be described as a permanently solo operation.
Editorial analysis: recruit around transferable responsibility
Feeling busy does not mean every problem needs more people. Distinguish new customers, product defects and continually changing custom requests. Without stable inputs and acceptance standards, a newcomer may add explanation costs; clear support ownership may instead free product-decision time.
Choose a recurring maintenance task and document its entry point, permissions, successful examples, failure handling and escalation criteria. Check actual overlapping hours rather than equating asynchronous work with no communication. Judge handover quality, not response speed alone.
Avoid one permanent label for a founder
Independent operation and team-building can be stages of one career. We do not establish current staffing or income. Further reading: growth and the first collaborator.